How to Invest in Solar Energy | A Guide to Solar Energy Investing
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How to Invest in Solar Energy


Clean and renewable energy is on the rise and doesn’t seem to show any signs of stopping.

Not only is it a way to show your support for the green movement, but it is also one of the most popular ways to reduce utility expenses and take advantage of the government’s tax incentives.

With renewable energy interest higher than ever, individuals and commercial property owners continue to seek ways to utilize these energy efficiency perks as many ways as possible.

Finding smart, long-term investments is something every business or property owner seeks, but many are still failing to see the potential.

Investing in renewable energy

This article’s primary purpose will be to demonstrate how to use solar energy as a smart investment tool, and government’s investment tools to incentivise renewable energy.

Along with lowered utility costs, you can also seek tax benefits, grants, rebates, and loans such as:

  • Government Energy Bonds (C-PACE / PACE Financing)
  • Energy Grants
  • Federal and State Tax Credits
  • Accelerated MACRS Depreciation
  • Government Backed Energy Loans
  • Utility Rebates

While solar (PV) is a popular (and usually the most cost effective) energy asset, these incentives can be applied to a wide-range of energy efficient upgrades like HVAC, lighting, thermal energy, HVAC controls, etc.

The benefits of solar energy

Just about everyone nowadays is at least somewhat familiar with solar (PV) energy and how it works.

Simply put, a solar panel (or solar array / solar energy system) is installed one of three ways, either rooftop, carport, or ground mount. From there, it collects the free and unlimited energy generated by the sun, and feeds the electricity into the building it is facilitating.

Benefiting from the reduced utility costs generated by a commercial solar energy system is just one of the many ways to take advantage of this investment opportunity.

Using a solar energy system as an investment

Solar (PV) is unique in the sense that it has the ability to generate an abundance of energy.

In fact, rooftop solar arrays on commercial buildings typically produce about 35% of total energy consumption (kWh).

Solar (PV) is unique, as opposed to wind energy, because its correlation with peak energy usage. As the day heats up, and more electricity is required to power HVAC systems, solar (PV) arrays begin to maximize their electric production.

This supplement power allows EnergyLink to manage non-critical systems (HVAC, lights) and reduce peak demand (kW) spikes.

So, once your utility savings, tax benefits, grants, rebates, etc. have paid off the installation costs, your solar system will turn into a positive cashflow source – making it a steady source of income; a reliable investment for 25+ years.

Most times, your city’s energy provider will pay you for generating and sending excess energy back to grid.

So, once your utility savings have paid off the installation costs, your solar system will turn into a positive cashflow source – making it a steady source of income; a reliable investment.

Additional benefits of investing in solar include:

  • Natural cleansing from the environment (rain, snow, ice)
  • Peak solar production correlates with on-peak demand spikes
  • You can combine a surplus of incentives (tax credits, tax deductions, grants, rebates, etc.)

How to start your solar energy investment

If you think you are ready to start lowering your utility costs and generating an effortless surplus cash-flow, you can start by contacting the energy investment experts at EnergyLink. We work with commercial property owners around the United States with offices in five cities (Columbia, Kansas City, Denver, Salt Lake City, and Louisville).

An overview of our solar investment process includes:

  • A complete comprehensive energy audit to analyze your facilities historic utility bills, interval power data, mechanical systems, and building operations
  • Based on calculations, we will determine the payback of the system, and the investment’s return (EnergyLink typically has a 3-5 year return on solar)
  • Finally, we install the solar array and you benefit from the savings

Contact us to get a free energy audit and consultation.

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